Guido Castagna 2019 folder

Concept and realization of 2018/19 season folder

Folding accordion made for the master chocolatier Guido castagna for the 2018/2019 season. The concept tells about the transition from words to production, highlighting how behind every single word there is a world of other concepts, thoughts and visions that, once developed, give life to the products. So behind simple words and letters are hidden visions and ideas that need to be deepened to make sense of all the work. The words Natural Method, ethics, respect and many others, brought back to their essence are like the single cocoa beans from which everything starts to become chocolate.

Services

  • Concept
  • Design
  • Art Direction
  • Copywriting